MORE THAN A CAT BED — A TERRITORY THEY CAN TRULY CLAIM

Indoor cats need more than somewhere soft to sleep. They need a space that feels unmistakably theirs.

The Instinct Basket was developed around feline territorial behaviour, combining a natural scratching surface, resting area, observation spot and play feature in one dedicated space.

Its natural rope texture is designed to trigger instinctive recognition similar to the rough surfaces cats naturally seek out for scratching and scent marking.

Scratch. Sleep. Watch. Play. Claim.

Every part of the basket is designed around natural feline instincts rather than human aesthetics alone.

NATURAL ROPE THAT HOLDS YOUR CAT'S SCENT

Cats use scratching and rubbing not only for physical activity, but also to mark territory with their own scent.

The handwoven natural fibres are designed to absorb and retain your cat's pheromones, allowing the basket to become increasingly familiar with repeated use.

According to the original product research, synthetic materials can lose this familiar scent quickly, while natural rope allows scent to settle deeper into the fibres.

That means every:

• Scratch
• Nap
• Rub
• Knead

helps make the basket feel more recognisably theirs.

The more they use it, the more it becomes their territory.

DESIGNED TO REDUCE TERRITORIAL STRESS & SUPPORT LONG-TERM WELL-BEING

The product was developed following approximately a year of feline behaviour research focused on indoor territorial needs.

The original research-backed positioning states that more than 1 in 2 indoor cats experience territorial stress when they lack a proper space to claim, and links chronic territorial stress with urinary blockages, kidney problems, weakened immune health and shorter lifespan.

The Instinct Basket is designed to provide a stable, familiar territory that supports your cat's need for:

• Privacy
• Security
• Scent marking
• Scratching
• Rest
• Sensory enrichment

The brand also reports that 96% of cats showed calmer, more relaxed behaviour within two weeks, based on customer feedback, and states that cats without claimed territory are 70% more likely to develop stress-related health problems such as urinary issues and heart disease.

SLEEP, SCRATCH & PLAY IN ONE SPACE

Instead of separating your cat's bed, scratching area and toy, the Instinct Basket combines multiple instinctive activities in one place.

SLEEP

The curved centre creates a comfortable basin for curling up and resting.

SCRATCH

The textured woven rim gives claws a natural surface to work against while helping reinforce scent marking.

WATCH

The raised structure provides a comfortable place for observing the surrounding room.

PLAY

A built-in yarn ball stimulates hunting and batting instincts between naps.

Four natural behaviours. One claimable territory.

HANDWOVEN NATURAL FIBRES — BUILT TO LAST FOR YEARS

Each basket is handwoven from natural, eco-friendly cotton and linen rope.

The flexible braided construction provides strength without hard edges, while the open fibre structure allows natural airflow through the basket.

According to the original product specifications, each basket requires 3+ hours of hand-weaving and is designed for 5+ years of use.

The woven structure is built to handle:

• Claws
• Kneading
• Everyday scratching
• Repeated sleeping
• Daily jumping in and out

Rather than wearing out like a disposable scratcher, the product is designed to become more familiar and trusted as it ages.

Built to improve with use — not be replaced every few months.

BREATHABLE, PROTECTIVE & VETERINARIAN RECOMMENDED

The breathable cotton-and-linen construction promotes airflow through every loop, helping keep the basket comfortable throughout the year.

The raised den-style walls create a semi-enclosed resting space, giving cats a sense of protection without fully boxing them in.

The original product is recommended by Dr. Magda Sylburska, a certified veterinarian specialising in feline behaviour and indoor-cat wellness, and is described as having been developed with feline behavioural insight and veterinarian involvement.

Suitable for:

• Kittens
• Adult cats
• Senior cats
• Indoor cats
• Anxious or easily startled cats
• Multi-cat households

Its minimalist woven appearance is also designed to complement modern, Scandinavian, boho and other contemporary interiors.

PRODUCT SPECIFICATIONS

Product Type: Handwoven Natural Cat Territory / Bed / Scratcher

Primary Functions:
Sleeping / Scratching / Observation / Play / Territorial scent marking

Material: Natural eco-friendly cotton and linen woven rope

Construction: Handwoven braided rope

Hand-Weaving Time: 3+ hours per basket

Designed Service Life: 5+ years according to original product specification

Structure: Semi-enclosed raised-wall basket

Scratching Surface: Integrated natural woven rope

Built-In Toy: Yarn ball

Breathability: Natural open-fibre airflow

Synthetic Material Positioning: Free from harsh synthetic materials according to original product description

SIZE OPTIONS

Suitable Life Stages: Kittens / Adults / Seniors

Recommended Environment: Indoor use

Territorial Design: Natural fibre structure designed to absorb and retain feline scent / pheromones

Durability: Designed for repeated scratching, kneading, sleeping and everyday use

Temperature Comfort: Breathable for warmer weather; can be layered with a blanket during colder weather

Development: Based on approximately one year of feline behavioural research

Veterinarian Recommendation: Recommended by Dr. Magda Sylburska, certified veterinarian specialising in feline behaviour

Reported Customer Result: 96% showed calmer, more relaxed behaviour within two weeks, based on customer feedback

NOTES

• Select the appropriate basket size based on your cat's weight and preferred sleeping position.
• Some cats may use the basket immediately, while others may require several days to investigate and claim the new space.
• Place the basket in an area your cat already enjoys resting, observing or spending time in.
• The natural rope is intentionally designed for scratching; visible wear and changes to the surface are expected as the basket becomes established as your cat's territory.
• Natural fibres may show normal variations in texture, colour and weave.
• For colder environments, a blanket or compatible cushion can be added while maintaining access to the woven scratching surface.
• In multi-cat households, separate baskets can provide each cat with an individual territory to claim.
• Regularly inspect the rope, seams and built-in toy and discontinue use if any component becomes seriously damaged or unsafe.
• Follow the supplied cleaning and care instructions to preserve the natural fibres and retained scent characteristics.

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